Home Resources Privacy Act Reform: An important update for marketers (Sept 2024) Compliance September 2024 Privacy Act Reform: An important update for marketers While this slimmed down Bill does not include many proposals that are most relevant to the marketing industry, ADMA is focused on keeping marketers on track in preparing for full reform which is both needed to bring privacy in line with the digital age and also importantly leads to data driven marketing practices expected from our customers. This resource was published on 13 September 2024. DOWNLOAD THE RESOURCE This resource is available to download by filling in the form. Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics CMO Crib Sheet CMO Spotlight Global Forum Global Forum 2023 Privacy series Resource Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership 16th Nov 2021 Consumer Attitudes to Privacy: What Australians really think Sydney 15 May 2018 - Australians are giving up their value personal data but not getting equal value in return in the ongoing battle of data exchange. Just 34% agree they get improved service in return for the personal data they give to companies. Article 11th Nov 2021 7 mins ACMA Regulatory Priorities 2019 The Australian Communications & Media Authority (ACMA) has a list of regulatory priorities for the 2018 – 2019 period. We take a look at the regulator’s current priorities regarding unsolicited communications, the underlying issues and the action that the ACMA is likely to take in response. Article 11th Nov 2021 3 mins Privacy Awareness Week 2017 Privacy Awareness Week (PAW) is an annual initiative across Asia Pacific, held to raise awareness of issues around privacy and the importance of protecting personal information. 11th Nov 2021 8 mins How to prepare your non-EU business for the GDPR Data protection legislation faces a major shakeup when the European Union ‘General Data Protection Regulation’ (GDPR) becomes enforceable in mid-2018. But what are the changes – and why do they impact marketers and companies across the planet? Article 10th Nov 2021 Customer reviews: the good, the bad and the ugly Online reviews have become an important part of customers' decision-making process. But when a business decides to take control of online customer reviews, things can turn ugly. Article 10th Nov 2021 7 mins Consumer guarantees - Which ones apply? This resource for ADMA members help organisations navigate the complexities of Consumer Guarantees. Load More
16th Nov 2021 Consumer Attitudes to Privacy: What Australians really think Sydney 15 May 2018 - Australians are giving up their value personal data but not getting equal value in return in the ongoing battle of data exchange. Just 34% agree they get improved service in return for the personal data they give to companies.
Article 11th Nov 2021 7 mins ACMA Regulatory Priorities 2019 The Australian Communications & Media Authority (ACMA) has a list of regulatory priorities for the 2018 – 2019 period. We take a look at the regulator’s current priorities regarding unsolicited communications, the underlying issues and the action that the ACMA is likely to take in response.
Article 11th Nov 2021 3 mins Privacy Awareness Week 2017 Privacy Awareness Week (PAW) is an annual initiative across Asia Pacific, held to raise awareness of issues around privacy and the importance of protecting personal information.
11th Nov 2021 8 mins How to prepare your non-EU business for the GDPR Data protection legislation faces a major shakeup when the European Union ‘General Data Protection Regulation’ (GDPR) becomes enforceable in mid-2018. But what are the changes – and why do they impact marketers and companies across the planet?
Article 10th Nov 2021 Customer reviews: the good, the bad and the ugly Online reviews have become an important part of customers' decision-making process. But when a business decides to take control of online customer reviews, things can turn ugly.
Article 10th Nov 2021 7 mins Consumer guarantees - Which ones apply? This resource for ADMA members help organisations navigate the complexities of Consumer Guarantees.