Discover the power of analytics with our Data Analytics Course! Explore new ways to use data analytics to improve organisational efficiency and competitiveness.

Discover the full scope of social media and content marketing and cover all elements of an effective content strategy.

Leverage technology and data to drive real results with the ADMA IQ's Digital Marketing Certificate. Study Digital Marketing straight from industry experts.

Explore data driven marketing and learn how to use it confidently. Leverage technology and data to drive actionable results to advance your profession.

Understand the theory and practice of assembling simple experiments and applying the results.

Discover best-practice approaches that use modern text mining and predictive analytics techniques to gain insight into consumer opinions and forecast behaviours.

Discover the essentials of analytics and different tools that will help you draw insights from analytics.

Establish your own visualisation techniques that will help sell your analytic results to business decisionmakers.

Advance your career with a digital marketing course. Learn digital marketing essentials and how to leverage technology and data to drive results.

Harness the power of digital campaign planning and discover how digital marketing can make your campaigns thrive.

Introducing an accessible approach to measuring, analysing and optimising digital marketing activity.

In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies.

Harness the power of conversion and learn how to optimise your site to achieve your online objectives.

Explore new, clever and engaging ways to push your writing to the next level.

An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence.

Make the most out of every word and dive into copywriting training for content marketing.

Write with impact by learning the essential skills and practices you need to create effective digital copy.

Own your online space with a digital channel planning course for next level marketing.

Broaden your skill set and develop a foundational knowledge of the digital landscape, data, and content and customer experience.

Strategy counts. Drive your business forward with effective digital strategy development.

The email marketing course to take your email game to the next level.

Revamped course! Maximise your customer investments with Australia’s leading retention marketing course

Quickly discover the foundations behind social media marketing and how you can adopt the practices into your own communications mix.

Nail Facebook and Twitter with a social media strategy that sells.

Look to the future – use advanced analysis to confidently forecast your business activity.

Manage your marketing within the boundaries of privacy and compliance and get up to speed with current marketing content laws.

Your pathway to putting your customer at the heart of your business. Learn to truly understand customer needs to meet your business goals.

Take this easily accessible, easy to understand IDM Award in GDPR, accredited by the United Kingdom’s Direct Marketing Association (DMA), to understand what this means for you, your business and your marketing.

Get SEO savvy. Rank well, increase clicks and learn how to drive sustainable traffic from search engines.

This ADMA IQ course is for marketers that are new to search and programmatic that want to understand how to use digital tactics to deliver results.

Learn how to test channels for better outcomes. Understand what metrics count when evaluating performance and what you can do to apply what you've learnt to future campaigns.

Define your actionable metrics and filter data for deeper insights.

Create a better story with effective content that engages a multi-channel audience.

Identify the right influencers for your brand and get the most out of influencer relations. Integrate influencer activity with your social media, PR, SEO and community channels.

Become an expert specialist in content marketing with the skills to confidently develop and manage content marketing campaigns, customer engagement and ROI.

Thrive in the world of SEO and PPC Marketing with this intermediate online certificate that will take your skills to the next level.

The ADMA Data Pass is a comprehensive series of online training modules which focus on the areas of privacy and compliance in the collection, analysis and use of data in marketing and advertising. The ADMA Data Pass program is an exclusive program for ADMA members only.

Identify different domains of analytics, how data is used in each of these, as well as statistical fundamentals.

Understand how to comply with the Spam Act and the Privacy Act.

How to create internal and external content and audit existing content; how to use storytelling, and how to structure a content team.

Learn all facets of content distribution, including amplification channels, publishing ecosystems, and content management technology.

Develop a customer lifecycle, map the user journey and identify relevant content for each stage.

Explore the different types of paid media and describe the various pricing models.

Learn the art of data visualisation storytelling, including types of narrative, the importance of simplicity, and how to make it memorable.

Learn to set business objectives, use customer data to understand the market, and use content pillars to create a brand story.