ABOUT ADMA IQ Home IQ Education About ADMA IQ About ADMA IQ When an industry moves as fast as ours, you can’t afford to stay still. You need to be Industry Qualified. As the peak marketing industry body, ADMA knows what it takes to keep up with our ever-evolving landscape. Whether you need to build your digital marketing skills to take your marketing career to the next level or you’re leading a robust team that needs to be ready for what’s ahead, we give you the unfair advantage. Business success depends on building the skills and expertise of your marketing teams to be able to deliver the dynamic challenges of increasing customer expectations. As marketers, success and recognition depends on demonstrating and advancing your skills and capabilities. ADMA IQ Courses ADMA IQ is the only place you learn directly from leading data-driven marketing practitioners and some of Australia’s top 50 CMOs – taking lessons from real-world scenarios and turning them into instantly applicable skills. Whether you’re a learning, applying, leading, or expert marketer, we draw on our network of top industry experts to bring you world-class marketing education. ADMA IQ courses are taught using the latest digital technology ensuring you an interactive and enjoyable learning environment. Our subject matter experts focus on the most up-to-date content for each of the topics.The IQ approach to learning is modular, allowing you to select courses and topics to match your specific needs. For more information, call our education team on 02 9277 5400 or email [email protected] today. Upcoming course dates Frequently asked questions Which Marketing Education is right for me? Pick and choose engaging courses that will help you be more effective with our modular approach – giving relevant skills and helping you boost your career, no matter what stage you’re at. Choose from certificates, courses or modules and learn the way that works for you – virtually, in small groups or on-demand with ADMA’s IQ Learning Lab which gives you 24/7 access in an environment built to engage you in your marketing education. Delivery Format Instructor-led Self-paced In-house Single and multi-day intensives held online live for your convenience with small class sizes for high engagement with the subject matter expert. Perfect for those who learn better with instructors in a virtual class setting. Online courses are self-paced, so you can revisit any lessons and resources as needed. They are available online with 6 months to complete and are perfect for self-motivated students with busy schedules. We come to your team for bespoke training. Contact us for a quote. Course Type Module Course Certificates Focused and concise deep dives on individual topics. These quick modules are great for updating your knowledge on a single area of marketing. Modules require a time commitment of approx. 2-4 hours. Courses are designed to help you learn, grow, and build your skills (training). These courses provide the skills underpinning focused areas of marketing. Courses require a time commitment of approx. 8-10 hours. Certificates provide intensive and comprehensive understanding of specialised marketing disciplines. They extend and equip you with skills to bring back into your organisation. Certificates require a time commitment of approx. 30-40 hours. Learning Levels Foundational This is the start of a new journey. It’s all about gathering new information to help you succeed in exciting new areas within your career. Adding to your skillset with fresh abilities and modern thinking. Developing This course is designed to help you upgrade your existing knowledge, giving you the confidence to apply in practice, and the opportunity to double down on your abilities and develop your existing skills. Implementing You understand marketing principles, you’ve applied them in practice, but this course will give you the ability to dig deeper, discover new ways of working, and take your knowledge and skills further. Advanced It’s time to see the bigger picture. You’ve applied these skills multiple times, and now you’re ready to optimise them, use them as part of a broader marketing story and cement your abilities as an experienced marketer that understands the whole journey. Expert This course is designed for marketing leaders and C-suite professionals, featuring the latest must-learn innovations and marketing knowledge to add to your wealth of experience. It’s a chance to take your years of expertise and insights to a new level.