Home Resources Submission in response to the Privacy Act Review Report 2022 | ADMA's response Compliance ADMA's Submission in Response to the Privacy Act Review Report 2022 Earlier this year, the Attorney General's Department (AGD) released its Privacy Act Review Report (Report). This Report outlined 116 proposals - many of which ADMA supports. There are however some proposals that could fundamentally change the data-driven marketing and advertising industry and in ADMA's opinion may do so without providing any further protection from privacy harm. Data-driven marketers are at the forefront of data collection, use, disclosure, handling, and management and have a responsibility to help shape the regulatory framework in which we operate. Therefore the Review of the Privacy Act is an important one for marketers. ADMA held a range of roundtable discussions and various other consultations with both members and non-members and its submission in response to the AGD's Report reflects the issues that were of most concern to the data-driven marketing industry. To read the submission, click here. Read the submission FIND OUT FIRST, STAY CONNECTED Sign up to receive ADMA newsletters, updates, trends, special offers, events, critical issues and more Job role*Agency Account Manager/ExecutiveAgency Account/Strategy DirectorCDOCEO / Managing DirectorClient Service / Sales ManagerClient Service/Sales DirectorCMO / CCO / Marketing DirectorCreative Director / HeadData Analyst / Scientist / EngineerDesigner/Copywriter/Creative ManagerEarly Career Data Analyst / Scientist / EngineerHead of Analytics / Analytics LeaderHead of Category/Customer Experience/InsightsHead of Marketing/BrandHead of ProductHR/Learning and Development ManagersIT Director/ManagerLegal/RegulatoryMarketing ConsultantMarketing Executive / CoordinatorMarketing Freelancer / ContractorProduct / Brand / Digital / Communication ManagerSenior Data Analyst / Scientist / EngineerSenior Marketing/Brand ManagerOther You may unsubscribe at any time using the link provided in the communication. View our Privacy Policy. Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics CMO Crib Sheet CMO Spotlight Global Forum Global Forum 2023 Privacy series Resource Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership Article 09th Feb 2018 Notifiable Data Breaches Response Plan This resource, available to members, provides organisations with a plan for possible data breaches, in accordance with the new Notifiable Data Breaches regulations. Article 08th Feb 2018 8 mins Consumer Guarantees: not optional - guaranteed! Faulty product issues and misleading information about consumer rights are among the most common reasons for people to contact the ACCC – and contact they do! Article 12th Dec 2017 5 mins Review your gift cards stock now – new laws to commence in March 2018 In January, ADMA made a submission in response to the Attorney-General Department’s Privacy Act Review Discussion Paper. Article 15th Nov 2017 3 mins No means no: Why you need to take unsubscribes seriously We all know how annoying unwanted emails and other electronic messages can be, but from a business standpoint, sending unwanted marketing communications is a waste of your marketing budget. It can do serious damage tot a brand's reputation. 14th Nov 2017 5 mins ACMA considers industry self-regulation for spam and Do Not Call Register The Australian Communications and Media Authority (ACMA) is undertaking consultation to examine whether some (or parts) of its regulatory functions could be taken on by industry through self-regulation or co-regulation. Article 05th Oct 2017 Three lessons from the same sex marriage campaigns Campaigns from both sides of the same sex marriage debate caused a bit of controversy over their use of SMS and robocalls. But are their tactics legal? Load More
Article 09th Feb 2018 Notifiable Data Breaches Response Plan This resource, available to members, provides organisations with a plan for possible data breaches, in accordance with the new Notifiable Data Breaches regulations.
Article 08th Feb 2018 8 mins Consumer Guarantees: not optional - guaranteed! Faulty product issues and misleading information about consumer rights are among the most common reasons for people to contact the ACCC – and contact they do!
Article 12th Dec 2017 5 mins Review your gift cards stock now – new laws to commence in March 2018 In January, ADMA made a submission in response to the Attorney-General Department’s Privacy Act Review Discussion Paper.
Article 15th Nov 2017 3 mins No means no: Why you need to take unsubscribes seriously We all know how annoying unwanted emails and other electronic messages can be, but from a business standpoint, sending unwanted marketing communications is a waste of your marketing budget. It can do serious damage tot a brand's reputation.
14th Nov 2017 5 mins ACMA considers industry self-regulation for spam and Do Not Call Register The Australian Communications and Media Authority (ACMA) is undertaking consultation to examine whether some (or parts) of its regulatory functions could be taken on by industry through self-regulation or co-regulation.
Article 05th Oct 2017 Three lessons from the same sex marriage campaigns Campaigns from both sides of the same sex marriage debate caused a bit of controversy over their use of SMS and robocalls. But are their tactics legal?