PRESS RELEASES Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics ADMA Spotlight CMO Crib Sheet CMO Spotlight Global Forum Global Forum 2023 Privacy Awareness Week Privacy series Regulatory Spotlight Resource The Weakest Link Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership Press-release 21st Aug 2025 8 mins ADMA and ACS partner with work intelligence platform Reejig for landmark project charting the impact of AI on Australia’s workforce Australia’s peak bodies for marketing and IT – the Association for Data-Driven Marketing and Advertising (ADMA) and the Australian Computer Society (ACS) – have partnered with leading work intelligence provider Reejig for a landmark project to map the impact of AI on workplaces in real-time. Press-release 12th Aug 2025 6 mins Global Brand Visionary Paulie Dery Joins Powerhouse Line-up of Keynotes at ADMA Global Forum 2025 The Association for Data-Driven Marketing and Advertising (ADMA) has unveiled a new wave of speakers for ADMA Global Forum 2025 featuring global and disruptive brand leaders, AG1 CMO Paulie Dery and Blackmores Group CMO Joanne Smith. Press-release 24th Jul 2025 16 mins Todd Sampson and MECCA’s Kate Blythe Confirmed as Latest Keynote Speakers for ADMA Global Forum 2025 The Association for Data-Driven Marketing and Advertising (ADMA) has revealed renowned marketing veteran and TV personality Todd Sampson as the closing keynote for ADMA Global Forum 2025. Joining him in a packed lineup of incredible marketing talent is Kate Blythe, Chief Marketing Officer at MECCA, while leaders from Optus, PepsiCo and NAB will also take the stage. Press-release 22nd Jul 2025 10 mins ADMA unveils new powerhouse Advisory Committee to lead marketing’s next era The Association for Data-Driven Marketing and Advertising (ADMA) has unveiled a new Advisory Committee featuring some of Australia’s most respected marketing and business practitioners. Article 15th Jul 2025 6 mins ADMA Appoints Dr Sage Kelly to Guide AI Policy and Adoption, as New Study Shows Widespread AI Use but Limited Training MEDIA RELEASE - AUSTRALIA, 16 July, 2024: The Association for Data-Driven Marketing and Advertising (ADMA) has appointed AI research specialist Dr Sage Kelly as Regulatory & Policy Manager, further reinforcing its commitment to helping marketers navigate the fast-evolving regulatory landscape surrounding AI, privacy, and consumer data use. AI is not only reshaping how marketers work, it is redefining the future of the profession. For ADMA, it represents a critical area of leadership, capability-building, and cross-industry collaboration. Press-release 30th Jun 2025 5 minutes ADMA reveals renowned futurist Tom Goodwin as first international member of its Advisory Committee ADMA has named futurist and global marketing provocateur, Tom Goodwin, as the first ever internationally-based member of its Advisory Committee, reinforcing its bold commitment to shaping what’s next for marketers.The appointment marks a key milestone in ADMA’s strategy to broaden the perspectives and specialisms within its Advisory Committee to better support its key focus areas: future-focused capability building, progressive regulatory reform and leadership that actively shapes the future of marketing. Load More
Press-release 21st Aug 2025 8 mins ADMA and ACS partner with work intelligence platform Reejig for landmark project charting the impact of AI on Australia’s workforce Australia’s peak bodies for marketing and IT – the Association for Data-Driven Marketing and Advertising (ADMA) and the Australian Computer Society (ACS) – have partnered with leading work intelligence provider Reejig for a landmark project to map the impact of AI on workplaces in real-time.
Press-release 12th Aug 2025 6 mins Global Brand Visionary Paulie Dery Joins Powerhouse Line-up of Keynotes at ADMA Global Forum 2025 The Association for Data-Driven Marketing and Advertising (ADMA) has unveiled a new wave of speakers for ADMA Global Forum 2025 featuring global and disruptive brand leaders, AG1 CMO Paulie Dery and Blackmores Group CMO Joanne Smith.
Press-release 24th Jul 2025 16 mins Todd Sampson and MECCA’s Kate Blythe Confirmed as Latest Keynote Speakers for ADMA Global Forum 2025 The Association for Data-Driven Marketing and Advertising (ADMA) has revealed renowned marketing veteran and TV personality Todd Sampson as the closing keynote for ADMA Global Forum 2025. Joining him in a packed lineup of incredible marketing talent is Kate Blythe, Chief Marketing Officer at MECCA, while leaders from Optus, PepsiCo and NAB will also take the stage.
Press-release 22nd Jul 2025 10 mins ADMA unveils new powerhouse Advisory Committee to lead marketing’s next era The Association for Data-Driven Marketing and Advertising (ADMA) has unveiled a new Advisory Committee featuring some of Australia’s most respected marketing and business practitioners.
Article 15th Jul 2025 6 mins ADMA Appoints Dr Sage Kelly to Guide AI Policy and Adoption, as New Study Shows Widespread AI Use but Limited Training MEDIA RELEASE - AUSTRALIA, 16 July, 2024: The Association for Data-Driven Marketing and Advertising (ADMA) has appointed AI research specialist Dr Sage Kelly as Regulatory & Policy Manager, further reinforcing its commitment to helping marketers navigate the fast-evolving regulatory landscape surrounding AI, privacy, and consumer data use. AI is not only reshaping how marketers work, it is redefining the future of the profession. For ADMA, it represents a critical area of leadership, capability-building, and cross-industry collaboration.
Press-release 30th Jun 2025 5 minutes ADMA reveals renowned futurist Tom Goodwin as first international member of its Advisory Committee ADMA has named futurist and global marketing provocateur, Tom Goodwin, as the first ever internationally-based member of its Advisory Committee, reinforcing its bold commitment to shaping what’s next for marketers.The appointment marks a key milestone in ADMA’s strategy to broaden the perspectives and specialisms within its Advisory Committee to better support its key focus areas: future-focused capability building, progressive regulatory reform and leadership that actively shapes the future of marketing.