Turn data into your business advantage

Data Week Aug 17- 20

4 days. 2 hours per day.

Early bird ends soon. Don't miss out!


Turn data into your business advantage.

Be inspired by global best-practice, learn from leading edge data practitioners and take away pragmatic steps you can action immediately to drive revenue and create greater efficiencies.

  • 2-hour intensive daily sessions
  • Live online for 4 days in August
  • Leading global and local data experts
  • Industry-leading data conference now in its 16th year

Register now at Early Bird prices

*Discounts available for Corporate Group Bookings

Event information

Monday 17 - Thursday 20 August 2020

Live online each day 11:30am - 1:30pm

Event Schedule

Launching on Monday 17th August, this 4-day program will discuss the following topics.

  1. Managing a Black Swan Event using data

    How have Australian organisations used data to survive (and even thrive) in the current environment?

    Keynote speakers: Dr Richard Hames, CEO, Centre for the Future and Dr Ian Oppermann, Chief Data Scientist, NSW Government

  2. From Data to Strategy

    Good strategy is driven by good information. How should we integrate data into our day to day operations to fuel short and long-term growth?

    Keynote speaker: Mark Ritson

  3. Telling business stories with data visualisation

    The key to making data-driven decisions is being able to understand the insight, context and implication of the data analysis. Data story-telling using smart visualisation techniques makes it easier to absorb and act on the data.

    Keynote speaker: David McCandless, founder and CEO of Information is Beautiful

  4. Preparing for an AI / Automation future

    Where will data take us? Voice recognition, Artificial Intelligence and new technologies are driven by data. How we prepare for this today will determine how well we survive and grow in the future.

    Keynote speaker: Dr Jordan Nguyen, founder and CEO of Psykinetic

Day Schedule

11:40amKeynote – inspire your thinking
12:20pmReal-world case study - share the learning journey
12:45pmFrom the data frontline - today's data tactics & actions
1:25pmDay close 


The live event runs from Monday 17 August to Thursday 20 August. On-demand recordings will be available immediately after the live session has finished and will be available for up to three months.

Data Week runs for 4 days. Each day there will be a 2 hour intensive session between 11:30am and 1:30pm with 3 leading-edge data practitioners from here and around the world.

Book your tickets here and then allocate them to your team members so each person has the correct registration, program and access details.

Immediately following the live sessions, there will be a recorded on-demand video available to you for 1 week if you have purchased the 'live only' event. If you have opted for the 'on-demand' event it will be available to you for 3 months.

Unfortunately you will need to be on the live site to interact in the Q&A session.

If you have purchased a 'live only' ticket you will have access to the video for 1 week. If you have purchased a live and/or on-demand ticket you will have access for three months.

Data Week is open to everyone. It is available to ADMA members and non-members alike.

Standard price tickets are $375 inc GST for ADMA members and $485 inc GST for non-members.

Save $100 with Early Bird Pricing at $250+ GST ($275 inc GST) for ADMA Members and $350 + GST ($385 inc GST) for non-members.

Group discounts are also available. Please contact [email protected] if you are interested in group discounts.

Virtual Exhibition

Take what you learned in the session and explore the tools, approaches and technologies that help to activate your data advantage. We’ve brought the best in class options together as part of the Data Week virtual experience so you can preview or dive into activating your data advantage immediately.