BEST PRACTICE IN DIGITAL MARKETING FOUDATIONS 9 MARCH Campaign Integration WEBINAR Best Practice in Digital Marketing Foundations Have foundational concepts and tactics of digital marketing changed in recent years? From creating content, buying sponsored posts, and cross-media integration, make sure you can leverage the right tools in digital marketing. Capitalise on your digital marketing toolkit, and understand that they're all puzzle pieces to campaign success. Your audience, content, email, innovation, measurement and responsible use of data are keys to achieving your strategic tactics and goals. Delve into how to utilise digital marketing to build trust and keep your campaigns customer-centric. Participants will receive a downloadable toolkit at the end of the webinar. ACCESS THE WEBINAR Submit this form to access Best Practice in Digital Marketing Foundations Webinar. WEBINAR DETAILS This webinar has ended. Submit your details to be sent a recording. Facilitated by Andrea Martens and featuring ADMA IQ instructors Kristin Bengtsson and Amanda Kendle, this ADMA webinar is designed for busy marketers who want to deep-dive with the experts to discuss the best practices in digital marketing to ensure it is the best fit to deliver strategic goals. WHAT WILL YOU LEARN? How to leverage marketing tools to effectively achieve strategic objectives Developing and managing best practice across digital campaigns MEET THE SPEAKERS Andrea Martens Andrea Martens, CEO of ADMA has led high profile brands and portfolios and delivered excellent results through an effective mix of strategy, innovation and creative thinking. Kristin Bengtsson Kristin, Head of Brand Marketing, Temple & Webster has two decades worth of experience across multiple marketing disciplines, Kristin approaches best practice in digital marketing foundations from a data-driven perspective. Amanda Kendle Amanda is a social media and blogging trainer and consultant, helping businesses use digital technologies to promote their work effectively. She also provides industry tips and tricks for successfully incorporating digital channels into your campaigns. WHO IS THIS WEBINAR FOR? Learning This course is suitable for early-career marketers or beginners in this area. No prior knowledge or access is needed for these courses. Marketers who have some experience in digital but want to grow their confidence or who have only one perspective of digital, or be a specialist in one area of digital, and want to broaden their skill base Marketing and advertising professionals who are new to digital and keen to learn how to leverage digital across a broad spectrum of channels Small and medium-sized businesses that are looking to learn more about digital Sales people who need to understand how digital marketing works Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics ADMA Spotlight CMO Crib Sheet CMO Spotlight Global Forum Global Forum 2023 Privacy Awareness Week Privacy series Regulatory Spotlight Resource The Weakest Link Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership Article 02nd Aug 2016 The fine line between being a designer and a marketer As designers, we’re more than just the human representation of Photoshop and Illustrator. We’re more than the typefaces and layouts in our designs. We ideate, calculate and communicate. We are also, by a fine line, marketers. 21st Jul 2016 Tim Kenward: Young Marketer of the Year 2015 He’s only 27, but Tim Kenward’s list of marketing achievements will blow your mind! In 2015, Tim was named ADMA’s Young Marketer of the Year and was described by our judges as Article 01st Jul 2016 Compliance with the Australian Consumer Law In January, ADMA made a submission in response to the Attorney-General Department’s Privacy Act Review Discussion Paper. Article 24th Jun 2016 The Ninth Watch Promote UQ's most boring experiment: a blob of tar that's dropped 8 times in 86 years. It holds a Guinness record for the longest-running experiment, but no-one has ever seen it drop. They created the Ninth Watch website where people could login for their chance at history. 16th Jun 2016 3 mins Whiskas Catstacam Whilst Whiskas are the biggest cat food brand in the world, they’re also a leading expert in cat care and understanding. But few people knew this. The main goals of this campaign were: 14th Jun 2016 3 mins Game of Balls To build awareness for testicular cancer. Testicular cancer is the number 1 cancer in young men. It’s a subject men like to avoid - even though it could save their life: it’s 97% curable when detected early. Load More
ACCESS THE WEBINAR Submit this form to access Best Practice in Digital Marketing Foundations Webinar. WEBINAR DETAILS This webinar has ended. Submit your details to be sent a recording. Facilitated by Andrea Martens and featuring ADMA IQ instructors Kristin Bengtsson and Amanda Kendle, this ADMA webinar is designed for busy marketers who want to deep-dive with the experts to discuss the best practices in digital marketing to ensure it is the best fit to deliver strategic goals. WHAT WILL YOU LEARN? How to leverage marketing tools to effectively achieve strategic objectives Developing and managing best practice across digital campaigns
Andrea Martens Andrea Martens, CEO of ADMA has led high profile brands and portfolios and delivered excellent results through an effective mix of strategy, innovation and creative thinking.
Kristin Bengtsson Kristin, Head of Brand Marketing, Temple & Webster has two decades worth of experience across multiple marketing disciplines, Kristin approaches best practice in digital marketing foundations from a data-driven perspective.
Amanda Kendle Amanda is a social media and blogging trainer and consultant, helping businesses use digital technologies to promote their work effectively. She also provides industry tips and tricks for successfully incorporating digital channels into your campaigns.
Article 02nd Aug 2016 The fine line between being a designer and a marketer As designers, we’re more than just the human representation of Photoshop and Illustrator. We’re more than the typefaces and layouts in our designs. We ideate, calculate and communicate. We are also, by a fine line, marketers.
21st Jul 2016 Tim Kenward: Young Marketer of the Year 2015 He’s only 27, but Tim Kenward’s list of marketing achievements will blow your mind! In 2015, Tim was named ADMA’s Young Marketer of the Year and was described by our judges as
Article 01st Jul 2016 Compliance with the Australian Consumer Law In January, ADMA made a submission in response to the Attorney-General Department’s Privacy Act Review Discussion Paper.
Article 24th Jun 2016 The Ninth Watch Promote UQ's most boring experiment: a blob of tar that's dropped 8 times in 86 years. It holds a Guinness record for the longest-running experiment, but no-one has ever seen it drop. They created the Ninth Watch website where people could login for their chance at history.
16th Jun 2016 3 mins Whiskas Catstacam Whilst Whiskas are the biggest cat food brand in the world, they’re also a leading expert in cat care and understanding. But few people knew this. The main goals of this campaign were:
14th Jun 2016 3 mins Game of Balls To build awareness for testicular cancer. Testicular cancer is the number 1 cancer in young men. It’s a subject men like to avoid - even though it could save their life: it’s 97% curable when detected early.