Home Leigh Shaw Leigh Shaw Head of Quantitative Research & Project Lead, Antenna InsightsLeigh Shaw is an accomplished research leader with more than 25 years’ experience turning data into strategy for some of Australia’s and the world’s most recognised organisations. Her career includes senior roles such as Chief Customer Officer at Hearing Australia, General Manager of Customer Experience at nbn, Marketing Director at James Hardie, and Head of Insights for Procter & Gamble and Unilever. Now leading Quantitative Research at Antenna Insights, Leigh partners with marketing teams to bring insights alive commercially — designing programs that translate data into clear strategic direction, sharper targeting, and measurable business growth. Leigh is an instructor for ADMA's Tomorrow's Data-driven Marketer course. This course is part of the NextGen Marketer Series, a series of live, expert-led learning that focusses on the classic skills marketers need, updated for a world of AI and disruption.
Leigh Shaw Head of Quantitative Research & Project Lead, Antenna InsightsLeigh Shaw is an accomplished research leader with more than 25 years’ experience turning data into strategy for some of Australia’s and the world’s most recognised organisations. Her career includes senior roles such as Chief Customer Officer at Hearing Australia, General Manager of Customer Experience at nbn, Marketing Director at James Hardie, and Head of Insights for Procter & Gamble and Unilever. Now leading Quantitative Research at Antenna Insights, Leigh partners with marketing teams to bring insights alive commercially — designing programs that translate data into clear strategic direction, sharper targeting, and measurable business growth. Leigh is an instructor for ADMA's Tomorrow's Data-driven Marketer course. This course is part of the NextGen Marketer Series, a series of live, expert-led learning that focusses on the classic skills marketers need, updated for a world of AI and disruption.