Code of Practice

Greater consumer trust and confidence in the integrity of ADMA members is at the heart of the ADMA Code of Practice and gives marketers the support they need to make responsible decisions about data, technology, creativity and content.

For every ADMA member, there is an imperative to act ethically and make positive choices for consumers; compliance with the Code is mandatory.

Overseen by the Code Authority – a panel of consumer and industry representatives, led by an independent chair - consumers have an expedient and low-cost avenue for resolution of issues with ADMA members.

General enquiries and Code complaints:
Contact ADMA's Regulatory Affairs Team
02 9277 5400