Home IQ Education Tactics Send your campaigns to winning heights with ADMA IQ's tactical marketing courses Our tactical courses aim to empower marketers with the know-how to attract, engage, and persuade as part of a practical marketing approach. These courses cover customer experience, using and choosing effective technology, ensuring that your marketing is compliant and finally, how to pull it all together through campaign integration and confident copywriting. And as you would expect from ADMA, all our courses are taught by leading industry practitioners who have expert experience in bringing campaigns to life in market. Meet your instructors Simone Blakers Simone Blakers is the founder of Liquid CX. A geek at heart, she has a passion for combining emerging technology, data and social media to design experiences that customers love to share. Sarla Fernando Sarla is a globally experienced, digitally-grounded professional, proficient in developing commercial Digital Marketing and Privacy strategies, and Data Governance and Optimisation strategies for large multi divisional/ multi-national businesses. Michaela Aguilar Michaela Aguilar has been working in digital and technology for over 30 years, expertly bringing people, technology, strategy, and process together to deliver innovative and successful business outcomes. Mike Zeederberg Mike Zeederberg, Managing Director at Zuni, has been a leading figure in the digital marketing industry both in Australia and overseas for 20 years. He has held senior management roles in a number of digital agencies. View our Tactics Courses and Certificates below Customer Experience Marketing Technology Compliance Campaign Integration Campaign Integration SOCIAL MEDIA MARKETING STRATEGY Implementing Social Media Marketing Strategy Nail Facebook and X (formerly known as Twitter) with a social media strategy that sells. Campaign Integration COPYWRITING ESSENTIALS Popular! Foundational Copywriting Essentials An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence. Campaign Integration DIGITAL COPYWRITING ESSENTIALS Developing Digital Copywriting Essentials Write with impact by learning the essential skills and practices you need to create effective digital copy. Campaign Integration CONTENT MARKETING STRATEGY Implementing Content Marketing Strategy In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies. Campaign Integration CONTENT MARKETING CERTIFICATE Advanced Content Marketing Certificate Design a content strategy that is relevant and will engage your customers. Campaign Integration Marketing Skills Assessment The ADMA Marketing Skills Assessment is a powerful tool providing the data you need to evaluate your Team's capabilities now – and what will be required for them to continue to succeed. Load More
Send your campaigns to winning heights with ADMA IQ's tactical marketing courses Our tactical courses aim to empower marketers with the know-how to attract, engage, and persuade as part of a practical marketing approach. These courses cover customer experience, using and choosing effective technology, ensuring that your marketing is compliant and finally, how to pull it all together through campaign integration and confident copywriting. And as you would expect from ADMA, all our courses are taught by leading industry practitioners who have expert experience in bringing campaigns to life in market.
Simone Blakers Simone Blakers is the founder of Liquid CX. A geek at heart, she has a passion for combining emerging technology, data and social media to design experiences that customers love to share.
Sarla Fernando Sarla is a globally experienced, digitally-grounded professional, proficient in developing commercial Digital Marketing and Privacy strategies, and Data Governance and Optimisation strategies for large multi divisional/ multi-national businesses.
Michaela Aguilar Michaela Aguilar has been working in digital and technology for over 30 years, expertly bringing people, technology, strategy, and process together to deliver innovative and successful business outcomes.
Mike Zeederberg Mike Zeederberg, Managing Director at Zuni, has been a leading figure in the digital marketing industry both in Australia and overseas for 20 years. He has held senior management roles in a number of digital agencies.
Campaign Integration SOCIAL MEDIA MARKETING STRATEGY Implementing Social Media Marketing Strategy Nail Facebook and X (formerly known as Twitter) with a social media strategy that sells.
Campaign Integration COPYWRITING ESSENTIALS Popular! Foundational Copywriting Essentials An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence.
Campaign Integration DIGITAL COPYWRITING ESSENTIALS Developing Digital Copywriting Essentials Write with impact by learning the essential skills and practices you need to create effective digital copy.
Campaign Integration CONTENT MARKETING STRATEGY Implementing Content Marketing Strategy In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies.
Campaign Integration CONTENT MARKETING CERTIFICATE Advanced Content Marketing Certificate Design a content strategy that is relevant and will engage your customers.
Campaign Integration Marketing Skills Assessment The ADMA Marketing Skills Assessment is a powerful tool providing the data you need to evaluate your Team's capabilities now – and what will be required for them to continue to succeed.