World of privacy 2017 report

15 May 2017

  • Customer Experience
  • Governance
  • Privacy and Compliance

By: Alicia Tan, Managing Editor, ADMA

We’ve just hit the mid-year mark, and already 2017 is proving to be the year of ‘Privacy’. From world events such as Brexit in the UK and the election of Donald Trump as the 45th President of the US, to Australia’s release of its Productivity Commission report pushing for a data-sharing economy and Japan’s overhaul of its privacy laws after 15 years, consumer trust has now taken over the driver’s seat to steer a business’ future.

More so than ever, an organisation’s transparency levels and privacy-handling practices are the building blocks to enabling consumer trust. But rather than looking at it solely from a national point of view, it is vital that we take into account what’s happening outside of our borders to keep up to date with the latest best practices.

According to the results of this year’s Australian Community Attitudes to Privacy Survey carried out by the OAIC, more than half of Australians in the country have made the conscious decision to not deal with a business because of privacy concerns. This finding is not isolated to Australia alone and is in fact a sentiment that’s shared by consumers across the globe.

ADMA’s World of Privacy 2017 report lends an overview of the privacy climate in five major countries: Australia, Germany, Japan, US and UK. Within the report, these countries demonstrate how they stay atop of privacy issues and the ways in which we can approach the issue to ensure the future sustainability of businesses through trust.

Download the World of Privacy 2017 paper here.

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