Valentina Borbone 
  CEO 
  Banter Group

Valentina Borbone

CEO

Banter Group


  Banter Group

About

With an extensive career spanning 20+ years as an agency-side marketer, Valentina has worked with an impressive range of clients, including FOXTEL, Apple, Lendlease, Mirvac, Stockland, Macquarie University, Fossil Group, McGrath Real Estate and realestate.com.au.

Valentina is a co-owner of Banter Group, a marketing consultancy and agency; is an Industry Expert Advisor for the International Social Media Association; President of STaR Association; and since 2010 has been the Lead Digital Marketing Trainer for ADMA.

Valentina uses her knowledge and hands-on practical experience to educate marketers about the digital world, the latest media and technological trends, and how they translate to consumer-use in every day life.

In simple terms, Valentina will make sense of our lightning-paced, consumer-led digital world, ensuring that her audience is left feeling energised, excited and well-informed.

Val’s marketing career started back in 1994, working with Pearl & Dean Advertising (now Val Morgan), followed by 7 years promotional marketing experience at Legion Interactive (now Salmat) and digital centric roles as Media Director and General Manager at Profero (now MullenLowe Profero).

In addition to her many roles, Val is an experienced Privacy & Spam Officer, and has worked with an array of industries including all major media & entertainment publishers in Australia, retail, real estate, healthcare, mental health, pharmaceutical and education.

Valentina teaches the following ADMA IQ courses:
Digital Marketing Certificate
Digital Marketing Essentials