Richard Pester is an independent digital marketing consultant and trainer, specialising in data-driven marketing, analysis and digital marketing strategy. As well as running training courses for ADMA, he develops elearning course material in marketing-related topics as well as other non-marketing courses.
Richard has a 20 year-history in data-driven marketing. He has worked mostly for agencies and data services providers. Prior to running his own consultancy Richard was the director of ADMA’s education services for 6 years until 2014.
Richard also teaches the following ADMA IQ course: