Phil is a specialist loyalty consultant based in Sydney, who obsesses about everything to do with loyalty and rewards. He has over 12 years’ experience within the loyalty industry, including roles at Qantas Frequent Flyer and Vodafone.
His company Loyalty & Reward Co are a leading loyalty management consulting firm. Phil is the author of ‘Blockchain Loyalty: Disrupting loyalty and reinventing marketing using cryptocurrencies’. He also hosts www.blockchainloyalty.io, a global resource centre for everything blockchain loyalty. Phil is a member of over 140 loyalty programs, and a researcher of loyalty psychology and loyalty history, all of which he uses to understand the essential dynamics of what makes a successful loyalty program.