Home IQ Education Digital Marketing Campaign Planning and Management Campaign Integration Online Digital Marketing Campaign Planning and Management Discover how to successfully use digital channels and optimise them through testing and measurement Download Brochure Overview Program Who should do this course INVEST IN YOUR MARKETING INTELLIGENCE ENTER CODE EOY23 AT CHECKOUT TO SAVE 30% ON ALL IQ COURSES AND CERTIFICATES Act quickly - this offer ends on 15th December Terms and Conditions apply Campaign Integration Digital Marketing Campaign Planning and Management Self-paced with 8-10 hours of online content, available for 6 months. Online Digital Marketing Campaign Planning & Management - Online ADMA Member $550.00 Per Person pp *including GST Non-Member $750.00 Per Person pp *including GST Harness the power of digital campaign planning and discover how digital marketing can make your campaigns thrive. Step into the now and create digitally driven campaigns. You’ll explore the practical elements of digital marketing, and how you can use them within your brand’s activity. Learn to determine the right resources, budget plan and identify opportunities for optimisation – everything you need to know to make your next campaign a success. Duration: 8-10 hours of content, available for 6 months. Key Course Outcomes: Identify digital partners and budget digital activity Successfully use digital channels and optimise them through testing and measurement Understand differences between consumer awareness, acquisition and retention when using digital channels Course Covers: Module 1: Finding the Right Digital Partners Module 2: Budgeting Module 3: Campaign Planning Module 4: Optimisation Who should do this course? This course is at an Implementing Learning Level. You understand marketing principles, you’ve applied them in practice, but this course will give you the ability to dig-deeper, discover new ways of working, and take your knowledge and skills further. What is the class format? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat. Frequently asked questions Practical digital marketing skills from industry leaders ADMA IQ is the only place you learn directly from leading digital marketing practitioners and some of Australia’s top 50 CMOs – taking lessons from real-world scenarios and turning them into instantly applicable skills. Whether you’re a learning, applying, leading, or expert marketer, we draw on our network of top industry experts to bring you world-class marketing education. Filter Courses Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Skill Area Skill Area Analysis Marketing Skills Assessment Strategy Tactics Course Format Course Format Virtual Class Online Conference In-class In-house Talk Learning Level Learning Level Foundational Developing Implementing Advanced Course type Course type Certificate Course Filter by price Filter by price $1 $4,650 Show Courses Campaign Integration CONTENT FOR SOCIAL NETWORKS Foundational Content for Social Networks Discover strategic, fresh and unconventional ways to achieve cut through and results across all 7 mainstream social media channels. Campaign Integration CONTENT MARKETING CERTIFICATE Advanced Content Marketing Certificate Design a content strategy that is relevant and will engage your customers. Campaign Integration CONTENT MARKETING STRATEGY Implementing Content Marketing Strategy In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies. Campaign Integration CONVERSION RATE OPTIMISATION Foundational Conversion Rate Optimisation Harness the power of conversion and learn how to optimise your site to achieve your online objectives. Campaign Integration COPYWRITING ADVANCED Popular! Advanced Copywriting Advanced Explore new, clever and engaging ways to push your writing to the next level. Campaign Integration COPYWRITING ESSENTIALS Popular! Foundational Copywriting Essentials An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence. Load More
INVEST IN YOUR MARKETING INTELLIGENCE ENTER CODE EOY23 AT CHECKOUT TO SAVE 30% ON ALL IQ COURSES AND CERTIFICATES Act quickly - this offer ends on 15th December Terms and Conditions apply
What is the class format? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat.
Campaign Integration CONTENT FOR SOCIAL NETWORKS Foundational Content for Social Networks Discover strategic, fresh and unconventional ways to achieve cut through and results across all 7 mainstream social media channels.
Campaign Integration CONTENT MARKETING CERTIFICATE Advanced Content Marketing Certificate Design a content strategy that is relevant and will engage your customers.
Campaign Integration CONTENT MARKETING STRATEGY Implementing Content Marketing Strategy In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies.
Campaign Integration CONVERSION RATE OPTIMISATION Foundational Conversion Rate Optimisation Harness the power of conversion and learn how to optimise your site to achieve your online objectives.
Campaign Integration COPYWRITING ADVANCED Popular! Advanced Copywriting Advanced Explore new, clever and engaging ways to push your writing to the next level.
Campaign Integration COPYWRITING ESSENTIALS Popular! Foundational Copywriting Essentials An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence.