Customer Experience Courses

Customer Experience addresses how customers perceive their relationship with companies and brands and how companies can ensure that their marketing efforts are driven by customer needs and expectations.

Our customer experience courses focus on helping students understand their own customer journeys and seek to enhance and optimise each touch point both within and outside marketing channels to ensure customer satisfaction, loyalty and advocacy.

IQ customer experience marketing courses cater for different levels of experience and specialisation, covering from entry level to practitioners to advanced/senior leader needs; plus generalist courses and more topic-centric training for those who need to expand their knowledge in specific digital areas like customer journey mapping, retention and loyalty.

See below courses: