Sentiment Analysis Course Home IQ Education Analytics Sentiment Analysis Course Online Sentiment Analysis ADMA Member $850.00 Per Person pp *including GST Non-Member $1,150.00 Per Person pp *including GST END OF FINANCIAL YEAR SALEEnter code EOFY20 and save 20%. Book by 30 June. Unlock the secrets of sentiment marketing and grow your business with sentiment analysis training. Develop a deeper understanding of unstructured text data , such as social media, and learn how traditional machine learning and predictive analytics techniques can be used for the purposes of sentiment analysis. Like a digital litmus test, sentiment helps you to detect attitudes and predict intent. Sentiment marketing has become essential in the marketer’s arsenal. With sentiment analysis training, you’ll advance your knowledge of text analysis, sentiment and content analysis, and opinion mining. Develop a deeper understanding of how to work with unstructured text data, such as social media, and learn how traditional machine learning and predictive analytics techniques can be used for the purposes of sentiment analysis. Discover best-practice approaches that use modern text-mining and predictive analytics techniques to gain insight into consumer opinions and forecast behaviours. Understand unstructured text data and common challenges in text analysis that when overcome reveal insights that aid business decision making Understand text-mining approaches, relationships between text-mining and predictive analytics, relevant commercial and open-source tools, and the datasets most conducive for sentiment analysis will be examined Understand approaches to retrieve social media generated textual data from the web and the best practice approaches to textual data pre-processing and enrichment techniques including normalisation, tokenisation, stemming, lexicons creating and usage Learn to: What the course covers: To get the most from this course, it is recommended that you have completed the Practical Predictive Analytics course or have a reasonable understanding of the basics and some advanced analytic techniques • Module 1: What is Sentiment Analysis? • Module 2: Data Retrieval for Social Media Analysis • Module 3: Date pre-processing • Module 4: Deriving sentiment and relevant predictive modelling techniques overview • Module 5: Common challenges and alternative approaches to sentiment analysis Who should do this sentiment analysis course? Analytics professionals working with, or wanting to work with, unstructured text data Those with a foundation level understanding of analytics and wanting to work with unstructured text data to determine sentiment. Analytics professionals working with the marketing department. Text analysts – marketers and customer engagement – customer loyalty CRM To get the most from this course, it is recommended that you have completed the Practical Predictive Analytics course or have a reasonable understanding of the basics and some advanced analytics techniques. Sentiment Analysis Course is part of Analytics Certificate and IAPA Analytics Certificate. What is the class format like? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat. Frequently asked questions Filter Courses Filter Courses Category Category Analytics Content Creative Creative & Copywriting Customer Experience Data Data-driven Marketing Digital Campaigns Digital Marketing Marketing Technology Privacy and Compliance Social Media Format Format In-class In-house Online Virtual Class Course Location Course Location Adelaide Brisbane Darwin In Class On Demand Online Perth Sydney Virtual Classroom Virtual Classrooms Level Level Learning Applying Leading Expert Course type Course type Certificate course Course Masterclass Module Filter by price Filter by price $1 $4,650 Show Courses Analytics ANALYTICS CERTIFICATE Applying Analytics Certificate Discover the power of analytics with our Data Analytics Course! Explore new ways to use data analytics to improve organisational efficiency and competitiveness. Analytics ANALYTICS FUNDAMENTALS COURSE Learning Analytics Fundamentals Course Discover the essentials of analytics and different tolls that will help you draw insights from analytics. Analytics ANALYTICS TECHNIQUES Applying Analytics Techniques (online module) Identify different domains of analytics, how data is used in each of these, as well as statistical fundamentals. Analytics DATA AND ANALYSIS COURSE Applying Data and Analysis Course Learn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing. Analytics DATA VISUALISATION COURSE Learning Data Visualisation Course Establish your own visualisation techniques that will help sell your analytic results to business decisionmakers. Analytics DIGITAL ANALYTICS FOR MARKETERS COURSE Applying Digital Analytics for Marketers Course Introducing an accessible approach to measuring, analysing and optimising digital marketing activity. Load More
Understand unstructured text data and common challenges in text analysis that when overcome reveal insights that aid business decision making Understand text-mining approaches, relationships between text-mining and predictive analytics, relevant commercial and open-source tools, and the datasets most conducive for sentiment analysis will be examined Understand approaches to retrieve social media generated textual data from the web and the best practice approaches to textual data pre-processing and enrichment techniques including normalisation, tokenisation, stemming, lexicons creating and usage Learn to:
What is the class format like? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat.
Analytics ANALYTICS CERTIFICATE Applying Analytics Certificate Discover the power of analytics with our Data Analytics Course! Explore new ways to use data analytics to improve organisational efficiency and competitiveness.
Analytics ANALYTICS FUNDAMENTALS COURSE Learning Analytics Fundamentals Course Discover the essentials of analytics and different tolls that will help you draw insights from analytics.
Analytics ANALYTICS TECHNIQUES Applying Analytics Techniques (online module) Identify different domains of analytics, how data is used in each of these, as well as statistical fundamentals.
Analytics DATA AND ANALYSIS COURSE Applying Data and Analysis Course Learn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing.
Analytics DATA VISUALISATION COURSE Learning Data Visualisation Course Establish your own visualisation techniques that will help sell your analytic results to business decisionmakers.
Analytics DIGITAL ANALYTICS FOR MARKETERS COURSE Applying Digital Analytics for Marketers Course Introducing an accessible approach to measuring, analysing and optimising digital marketing activity.