Digital Marketing Foundations Course Home IQ Education Digital Marketing Digital Marketing Foundations Course 8-10 hours of self-paced content, available online for 6 months. Online Digital Marketing Foundations - Online ADMA Member $550.00 Per Person pp *including GST Non-Member $750.00 Per Person pp *including GST This course is available in a bundle. View bundle offers. Be digitally savvy. Broaden your skill set and develop a foundational knowledge of the digital landscape, data, content and customer experience. Whether you want to sell online, increase your social media reach, or improve your customer engagement, you first need to understand the basics of digital marketing. During this online digital marketing foundations course, you’ll learn the core principles of digital marketing, explore the role of data and content and how this can shape customer experience – everything you need to plug into the digital age. Duration: 8-10 hours of content, self-paced online course, up to 6 months Understand the current digital landscape for both brands and consumers Define customer centricity and its importance in achieving outstanding customer experience Identify the steps in creating an effective digital strategy Identify the role and importance of data Learn to Module 1: Digital Landscape Module 2: Digital Strategy Module 3: Customer Experience Module 4: Content Creation and Planning Module 5: Data Foundation and Planning Module 6: Data Analytics What this course covers Marketers who have some experience in digital but want to grow their confidence or who have only one perspective of digital, or be a specialist in one area of digital, and want to broaden their skill base Marketing and advertising professionals who are new to digital and keen to learn how to leverage digital across a broad spectrum of channels Small and medium-sized businesses that are looking to learn more about digital Sales people who need to understand how digital marketing works Who should do this course? What is the format of the class like? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat. Frequently asked questions Filter Courses Filter Courses Category Category Analytics Content Creative Creative & Copywriting Customer Experience Data Data-driven Marketing Digital Campaigns Digital Marketing Marketing Technology Privacy and Compliance Social Media Format Format In-class In-house Online Virtual Class Course Location Course Location Adelaide Brisbane Darwin In Class On Demand Online Perth Sydney Virtual Classroom Virtual Classrooms Level Level Learning Applying Leading Expert Course type Course type Certificate course Course Masterclass Module Filter by price Filter by price $1 $4,650 Show Courses Digital Marketing CONVERSION RATE OPTIMISATION COURSE Learning Conversion Rate Optimisation Course Harness the power of conversion and learn how to optimise your site to achieve your online objectives. Digital Marketing DIGITAL CAMPAIGN MANAGER PACK Learning Digital Campaign Manager Pack Learn how to plan and manage your digital campaigns with this special value pack, which offers excellent savings on two popular courses. Digital Marketing DIGITAL MARKETING CAMPAIGN, PLANNING & MANAGEMENT COURSE Learning Digital Marketing Campaign Planning & Management Course Harness the power of digital campaign planning and discover how digital marketing can make your campaigns thrive. Digital Marketing DIGITAL MARKETING CERTIFICATE Popular! Applying Digital Marketing Certificate Leverage technology and data to drive real results with the ADMA IQ'a Digital Marketing Certificate. Study Digital Marketing straight from industry experts. Digital Marketing DIGITAL MARKETING CERTIFICATE ONLINE Applying Digital Marketing Certificate Online ADMA Digital Marketing Certificate (DMC) is a comprehensive and practical digital marketing certificate, taught by industry experts. Understand the digital landscape and develop an actionable digital strategy for your business. Digital Marketing DIGITAL MARKETING CHANNELS COURSE Learning Digital Marketing Channels Course Own your online space with a digital channel planning course for next level marketing. Load More
Understand the current digital landscape for both brands and consumers Define customer centricity and its importance in achieving outstanding customer experience Identify the steps in creating an effective digital strategy Identify the role and importance of data Learn to
Module 1: Digital Landscape Module 2: Digital Strategy Module 3: Customer Experience Module 4: Content Creation and Planning Module 5: Data Foundation and Planning Module 6: Data Analytics What this course covers
Marketers who have some experience in digital but want to grow their confidence or who have only one perspective of digital, or be a specialist in one area of digital, and want to broaden their skill base Marketing and advertising professionals who are new to digital and keen to learn how to leverage digital across a broad spectrum of channels Small and medium-sized businesses that are looking to learn more about digital Sales people who need to understand how digital marketing works Who should do this course?
What is the format of the class like? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat.
Digital Marketing CONVERSION RATE OPTIMISATION COURSE Learning Conversion Rate Optimisation Course Harness the power of conversion and learn how to optimise your site to achieve your online objectives.
Digital Marketing DIGITAL CAMPAIGN MANAGER PACK Learning Digital Campaign Manager Pack Learn how to plan and manage your digital campaigns with this special value pack, which offers excellent savings on two popular courses.
Digital Marketing DIGITAL MARKETING CAMPAIGN, PLANNING & MANAGEMENT COURSE Learning Digital Marketing Campaign Planning & Management Course Harness the power of digital campaign planning and discover how digital marketing can make your campaigns thrive.
Digital Marketing DIGITAL MARKETING CERTIFICATE Popular! Applying Digital Marketing Certificate Leverage technology and data to drive real results with the ADMA IQ'a Digital Marketing Certificate. Study Digital Marketing straight from industry experts.
Digital Marketing DIGITAL MARKETING CERTIFICATE ONLINE Applying Digital Marketing Certificate Online ADMA Digital Marketing Certificate (DMC) is a comprehensive and practical digital marketing certificate, taught by industry experts. Understand the digital landscape and develop an actionable digital strategy for your business.
Digital Marketing DIGITAL MARKETING CHANNELS COURSE Learning Digital Marketing Channels Course Own your online space with a digital channel planning course for next level marketing.