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Code of Practice
The ADMA Code of Practice was developed to set standards of conduct for direct marketers, minimise the risk of breaching legislation, promote a culture of best practice, serve as a benchmark in settling disputes and increase business and consumer confidence in doing business with ADMA members who are bound to the provisions of the Code.
Compliance Tools
Compliance with marketing legislation is key to the success of campaigns and avoiding costly fines and unwanted attention from regulators.
To assist marketers in understanding the legislative obligations that apply to their craft, ADMA has prepared a series of information pages which can be accessed by members as needed and downloaded as quick reference guides.
Best Practice Guidelines
ADMA’s series of best practice guidelines have been developed to help members achieve better results through more enlightened use of direct marketing. They go beyond members’ legal requirements and provide information on responsible direct marketing practices and benchmarks for all those in the industry to achieve.
The guidelines are designed to address common issues, advise on best practice and provide guidance to help avoid mistakes.
Compliance Training
ADMA conducts one day compliance courses in Sydney, Melbourne and Brisbane, providing an understanding of key legislation to marketers unsure of their legal obligations.
Regulatory News
- 07 November 2011 ABC News interviews ADMA CEO - Jodie Sangster about the Australian Group Buying Code
- 02 November 2011 Australia takes the lead - Group Buying Code of Conduct Launches
- 02 November 2011 Group Buying Code of Conduct Released
- 01 August 2011 Government considering tougher privacy laws
- 07 July 2011 ADMA to conduct interim review of its Code of Practice
- 04 July 2011 Australia Post Price Increase Takes Effect
- 23 June 2011 Australia Post Price Increase for Business Mail to go ahead
- 21 June 2011 Cyber-safety Report Released
- 15 June 2011 Senate Committee releases report on draft Australian Privacy Principles
- 08 June 2011 ADMA to get involved in development of Group Buying Code of Conduct
- 08 June 2011 Changes to Price Surveillance Arrangements for Postal Mail Proposed
- 30 May 2011 ADMA issues Guide to Handling Personal Information Security Breaches
- 27 May 2011 ACCC decides not to object to increase in Australian Business mail prices
- 26 May 2011 ACMA releases Proposed Revision to Telemarketing Standards Discussion Paper
- 05 May 2011 ADMA celebrates Privacy Awareness Week with the Privacy Commissioner
- 03 May 2011 Fax Marketing Industry Standard Released
- 12 April 2011 Online Privacy Senate Committee Report Released
- 07 April 2011 ADMA urges ACCC to scrutinise Australia Post price increase
- 06 April 2011 Cyber-safety Committee Surveys Young Australians
- 01 April 2011 Minister Applauds OBA Best Practice Guideline
- See all Regulatory News
