Mastering Presentation Skills

A good presentation can advance your career. A bad one can limit it.

More than most professions, presentations are a fundamental part of life as a marketer.

Introducing Mastering Presentation Skills, a workshop specifically designed, developed and delivered for those in the marketing industry.

Over two days, learn how to plan, structure and build your presentation around the audience. See how the experts ensure that everyone hears what they need to hear.

Discover the techniques to overcome nerves, as well as deal with disasters such as technology failure. Walk out able to face any size of audience – from one to one to one to many – handle their Q&As, and keep them engaged harnessing video, audio and imagery.

Using a combination of exercises, practical tips, discussion and examples, this two day workshop will ensure you are armed with practical skills to sell ideas, promote your message and connect confidently with a meeting or audience.

Make sure your career has the fundamental skill every sales and marketing person needs: the ability to present your case, effectively, simply and stress free.

Course Topics

• Setting the presentation objectives and outcomes
•  Researching the audience
•  Using advanced adult teaching techniques to connect and engage your audience
•  Harnessing technology and tools
•  Structuring your content
•  Tips for powerful opening and closing
•  Rehearsals, timings and run throughs
•  Strategically using handouts and takeaways
•  Posture, breathing, voice, pitch and timing
•  Overcoming nerves
•  Using video, audio and imagery to add impact to presentations
•  Presenting without PowerPoint
•  Dealing with disasters
•  Presenting by remote – webcasts, webinars, virtual meetings
•  Dealing with different size audiences - from one on one to one on many
•  The power of story telling, anecdotes and case studies
•  How and when to use humour
•  Handling Q&A’s

Learning Outcomes

On the successful completion of this two day course, you will be able to demonstrate advanced:

• Large group presentations skills
• Key note presentations
• Small interactive workshop presentation skills
• Office meeting presentations skills
• One on one presentation skills.
• Presenting skills to clients
• New business pitches to clients.
• Social network presentation skills.
• Networking forums presentation skills.
• Pitching for funding / more budget
• Elevator pitches on your company and on yourself

Target audience

Marketing Assistants, Campaign Coordinators, Marketing Executives, Marketing and Communications coordinators, Marketing coordinators, Marketing associates, Account executives, Account Managers