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About ADMA
ADMA’s Media Centre is a dedicated resource for journalists and media outlets. It provides a range of useful information including current and archived media releases, speeches and presentations by ADMA and its members.
Our management team and council chairs are industry commentators, regularly informing debate, providing insight into emerging marketing opportunities and addressing threats to business through mainstream, trade and online channels.
We are also committed to formulating thought-leadership and regularly publish our own whitepapers exploring industry developments and member-generated content.
Here you will find a library of press releases and stories issued by ADMA and examples of our past exposure in the media. And if you have a query on any marketing issue, we encourage you to contact us for comment or assistance.
Media Coverage
2012 Media Coverage
30 Jan 2012
MarketingMag - B2B Marketing Outlook Research preliminary results
27 Jan 2012
Mumbrella - Group buying sites draw 100 complaints over conduct
2011 Media Coverage
7 Dec 2011
B&T - ADMA appoints new chairman and expands board
26 Nov 2011
MarketingMag - ADMA Awards 2011 winners
25 Nov 2011
ADNews - Clemenger Melbourne triumphs with ADMA Grand Prix
Mumbrella - NAB Break up wins ADMA awards
Campaign Brief - Clemenger BBDO Melbourne takes out ADMA Grand Prix for NAB 'Break Up' campaign
B&T - Clems Melbourne take out ADMA Grand Prix for NAB
17 Nov 2011
Nine News/A Current Affair - Group buys pressuered to deliver [video]
Public Defender - Vigilant eye on coupon industry
15 Nov 2011
Sunshine Coast Daily: Business warned of deal websites
11 Nov 2011
Herald Sun - The Christmas tradition that drives us crazy
8 Nov 2011
Technology Spectator - Groupon's hidden refund policy
5 Nov 2011
ABC News interviews ADMA CEO Jodie Sangster about the Australian Group Buying Code
3 Nov 2011
Australian Financial Review - Don’t call us, we’ll complain about you
Australian Financial Review Paper -Don’t call us, we’ll complain about you
Burnie Advocate Paper - Code of Conduct
NineMSN - Group-buying firms launch code of conduct
news.com.au - Zeroes to heroes - Ausrtalia's coupon sites clean up their act
MarketingMag - Group Buying Code of Conduct to improve online shopping experience
2 Nov 2011
Group Buying Experts - Australian Group Buying Code of Conduct released today by ADMA and AIMIA
Dynamic Business - Group buying code of conduct comes into being
SmartCompany - Local group buying websites launch code of conduct to regulate industry
StartupSmart - Group buying industry adopts code of conduct
InsiderRetail - New code to keep group buying sites in line
Life hacker - Will A Group Buying Code Of Practice Stop Shonky Deals?
IT Wire - Group buying code - no added consumer protection
Mumbrella - Group buying industry releases code of conduct
AdNews - Group buying code of conduct unveiled
Technology Spectator - Local group buying sector gets code of conduct
Dynamic Business - Group buying code of conduct comes into being
Hospitality Magazine - Code of conduct for Australian group buying industry
PowerRetail - Group Buying Industry Adopts Code of Conduct/
B&T - Group buying gets its own code of conduct
29 Jul 2011
Direct - Be agile and adept or go broke – Jodie Sangster at Acxiom Sydney breakfast
27 Jul 2011
AdNews - Sangster: Ignore mobile at your peril
22 Jul 2011
The Sydney Morning Herald - New chief aims to lead way from snail mail to social networking
18 Jul 2011
The Australian - Digital communications core in direct marketing: ADMA chief
18 Jul 2011
The Financial Review - Code of conduct, means to complain under way
Press Releases
2011 releases
7 December 2011
Jodie Sangster, CEO Australian Direct Marketing Association announces the appointment of new board Members
Jodie Sangster, CEO of the Australian Direct Marketing Association (ADMA) has announced changes to the ADMA Board of Directors including the appointment of a new ADMA Chair.
2 November 2011
Group Buying Code of Conduct Released
The Australian Direct Marketing Association (ADMA) and the Australian Interactive media Industry Association (AIMIA) have today jointly released the Australian Group Buying Code of Conduct.
5 October 2011
ADMA Awards Judging Complete
The 2011 ADMA Awards finalists include some of Australia‟s most loved and well known brands. The Awards recognise the best-of-the best in accountable marketing. The entrant‟s campaigns combine innovative strategy and cut-through creativity to deliver outstanding results and exceptional return on investment.
11 July 2011
ADMA to conduct interim review of it's Code of Practice
ADMA will be conducting an interim review of the ADMA Code of Practice to ensure consistency with the recent changes in legislation. A full review of the code will be conducted in 2012 when the Privacy Act 1988 is revised.
1 July 2011
Jodie Sangster commences as ADMA's CEO
Jodie Sangster commences as CEO of the Australian Direct Marketing Association (ADMA) on July 1, 2011.
2010 releases
12 August 2010
Outstanding marketers sought for Awards for Excellence
Now open for nominations, the annual ADMA Awards for Excellence recognise outstanding personal achievements and contributions to the marketing industry.
7 June 2010
The ADMA Awards takes the search for this year's judges public
Nominations for judges in this year's ADMA Awards have begun with a new system opening up the process for all to see.
30 April 2010
ADMA welcomes decision not to extend Do Not Call Register to business numbers
ADMA has welcomed today's decision by Senator Conroy not to extend the Do Not Call Register to business numbers.
5 February 2010
Proposed DNCR extension a blow to small business
The Australian Direct Marketing Association is today strongly urging the Government to reconsider its plans to extend the Do Not Call Register Act to include business numbers, a move which CEO Rob Edwards has labelled "unjustifiable".
2009 releases
10 December 2009
ADMA backs ACCC decision not to support an increase to Australia Post prices
The Australian Direct Marketing Association supports yesterday's decision by the Australian Consumer and Competition Commission to object to an increase in Australia Post prices which, if accepted, would have taken effect on 1 January 2010.
8 October 2009
How many advertising people can fit in a small bar?
Forty-two, apparently.
It might not be one of life's great mysteries, but the ADMA Agency Council set out to solve this perplexing question in the name of social science with "Drink Small".
6 October 2009
Drink Small
It's come to the attention of the ADMA Agency Council that there simply aren't any social events for this industry which don't involve stages or presentations or some other work-related overtone.
4 October 2009
Search Focus Increased in ADMA's Digital Council
ADMA has refreshed its Digital Council with the appointment of Search specialist Gary Nissim from online marketing agency dgm as the head of the Search Engine Optimisation / Search Engine Marketing Working Group.
15 September 2009
ADMA Awards announces 09 Finalists
After concluding its "Own Brand" themed Call for Entries campaign, the ADMA Awards has just emerged from two intense weeks of judging with a long list of finalists at the cutting edge of Australian direct marketing.
